Beauty never comes in cases, but it sure comes in packages. That’s right! No matter the make-up, the diamond jewelry or designer dress, beauty is about attitude. It’s your confidence that is ravishing, not the magnificent dress you bought for the occasion.

Well, it’s the same with either a cocktail party or a day at the beach. Think about it: For this entire day, your life is all about sand and sea and sky. Ok, only a wild dream for now, especially since winter is around the corner. But guess what, summer is also! We might just as well get ready for it! But how do you do that?

"Bloom" Monokini by Banana Moon & matching "Istana Wrap Bracelet" by Cocobelle

Let’s say you want really badly to wear your cutaway swimsuit with metallic embellishment to show off your fitness endeavors throughout the year. This metallic bracelet, stylish and chic, may be the perfect touch to your already perfect swimsuit. Made by Cocobelle, this bracelet is in keeping with the high fashion standards this brand holds. I will only say this: Bohemian chick black macramé with some postmodern metallic bead details. Are your bells ringing? Mine are and they’re saying “Today, this beach is yours!”

"Sophie" Bikini by Melissa Odabash & "African Bag" by Maryan Mehlhorn

But this is only the beginning! What is a bracelet without its perfect bag match? Well…perfection is relative. But even so, you may want to pay attention to details such as fabric, chromatics or straps. They must meet your bracelet half way. This Maryan Mehlhorn African Bag is a good example of how simplicity works. The natural straw contrast and the zigzag stitching could match nicely a bracelet made of pearly stones, in different shades of purple and white.

"Goddess White" by Seafolly and "Bow Beige" Floppy Hat by San Diego Hat Co

What do you do once you’ve decided on your bracelets, earrings and bag? You go straight forward until you find the perfect hat. Nowadays, designers have really expanded their vision on beach hats, so worry not, it won’t take too long or too far to find THE perfect hat. Such as this Bow Beige hat from San Diego Hat Co. It doesn’t compromise on style, not one tiny bit. A brimmed green bag can make a nice finish to your already chic outfit.

It’s not the size of the boat, but the motion of the ocean. It seems like beach accessories are not too far from this truth. You don’t have to cover yourself in accessories to be a true beach beauty. You just have to pick the right ones.

An article signed by Ally Teal, a passionate fashion lover. Check her blog to discover trends and news about  lingerie you covet.

Istana Wrap Bracelet (Black)

I absolutely love this time of year.  Not only is the weather starting to cool off a bit, but it’s also the time when we start to get our new arrivals for the coming season!  In our latest batch of 2012 new arrivals is none other than Cocobelle Accessories.  Featuring gorgeous beading and stylish new designs, the new Cocobelle line has some of the chicest beach accessories I’ve ever seen!

Although the brand has become famous for its stylish summer sandals, Cocobelle’s line of accessories, particularly their gorgeous beaded bracelets, are becoming more and more popular every year.  Wrap bracelets are back in style for 2012 and the Istana Wrap bracelets from Cocobelle Accessories will help you nail that

Wave Cuff Bracelet

 effortless boho-chic look.  Available in black or white, these woven macrame wrap bracelets have gold and clear beaded details and are simple yet oh so chic.

In addition to wrap bracelets, Cocobelle Accessories also feature a huge selection of fun chunky cuff bracelets.  Whether you’re looking for a classic beaded cuff in rich earth tones, a funky braided style, or even a Native American-inspired wood and bead combo, these Cocobelle cuff bracelets are stylish and so easy to wear. 

Finally, Cocobelle Accessories also now feature a number of leather and beaded belt styles that are so adorable for on and off the beach, perfect for adding some pop to an ordinary outfit.  The Argentina elastic belts are one-size-fits-all and go perfectly with tunics, dresses, and any loose-fitting top.

Check out my picks and more from the 2012 Cocobelle Accessories line today!

Check out our Polyvore sets!

I am a true beach gal at heart. I love the serenity of the ocean, the cool summer breeze and the longer lazy days. However, It is essential to have all the right accessories for the day. Here is what is currently inside my beach bag:

1. I like a medium to large size tote that either zips up or has some type of closure at the top to keep the sand away from everything that’s inside. The Seafolly beach bag is just the right size, has a small pocket inside for some cash and your phone, but also the nautical stripes will be a perfect complement to any beach ensemble.

2. A Kindle – there is nothing like relaxing at the beach with a good read.

3. Don’t forget about protection for your locks. A floppy hat is not only practical but stylish as well. The Jemima hat by Melissa Odabash adds some flair with the belt detail.

4. I cant live without my Oliver Peoples shades. They are light, trendy and provide protection.

5. Jumpsuits are the It cover-ups of the season. This 100% cotton bandeau romper by Seafolly will keep you cool and covered.

6. The YSL Gloss Pur lip gloss in #4 is just the right hue of pink for the summer. Its more vibrant in the tube and when applied gives a nice shimmer with just a hint of color. It’s not overly sticky and has a fruity scent to it.

7. Don’t forget to lather on and repeat with sun protection.  Natural and protected skin is in!

8. And talking about protection for your skin, don’t forget about your pout. To keep your lips nourished and hydrated try Burt’s Bees Lip balm with pomegranate oil. It lathers on creamy, has a tasty pomegranate scent, and some varieties even come with SPF protection.

9. The Tkees leather flip-flops are timeless and my newest obsession for the summer. I mostly love their simplicity. Trove Tkees are made in Brazil out of soft leather, and have tons of colors to choose from.  The foundation colors are my favorite; the Sunkissed color matched me perfectly.  No wonder their slogan is “cosmetics for your feet”.  Did I mention they are super comfortable, match everything and at $44 you don’t have to feel guilty picking up more then one pair.

Fedora Trend: Panama Hats by Melissa Odabash

I must admit—I have a weakness for accessories.  Right now, I’m really loving the fedora trend.  Styles like the Panama Hat by Melissa Odabash make the perfect accessory for both day and night.  They add a hint of mystery and definitely up your cool factor.  Furthermore, a fab fedora hat helps shield your eyes from the blazing sun when you’re at the beach or pool!  If you’re growing tired of floppy hats, the fedora trend will be right up your alley.

Editor’s Tip: Remember… When it comes to accessories, it’s best not to overdo it.  Keep it simple and chic!

Ultra Braid Floppy Hat

InStyleSwimwear.com is proud to present stylish hats from San Diego Hat Co.!  Whether you’re looking for a chic floppy hat or a trendy new visor, they’re sure to have a style that’s perfect for you. 

San Diego Hats has been creating fashionable hat styles for women and men since 1993.  Although they make a variety of styles for every season, the company has a huge selection of beach hats for women. 

If you like your beach hats large and in charge, you’ll love the new Ultra Hat styles!  The Ultra Braid, Ultra Black,

Ribbon Black Floppy Hat

 and Ultra Gold floppy hats feature a woven paper straw design with a wide floppy brim.  These styles are the ultimate in beach-glam fashion!

 
 
But if you prefer more subtle statement hats, check out the chic Ribbon Floppy Hat styles from San Diego Hat Co.  These floppy hats are a bit smaller and feature an adjustable bow detail.  Check ‘em out in black, white, taupe, brown and white stripes, and even a crocheted cream!

 
 
Many of the San Diego styles are fully crushable, making them easy to pack for vacation.  But it gets even better!  All styles provide 50+ SPF protection and are moderately priced!  Check out styles from San Diego Hat Co. today and start stylin’!

Today we have a guest post from Lauren, blogger at La Petite Fashionista.  Read on

After spending the last 21 years living in Florida I consider myself somewhat of an expert on taking swimwear and accessories from the beach to the streets.  I’m a fashion blogger at La Petite Fashionista and I’ve teamed up with InStyleSwimwear to bring you my tips on rocking cover-ups and accessories whether you’re sunbathing or shopping!

Here are a few of my favorite looks for Spring Break and Summer:

1. Cover-Ups as Dresses
A cover-up like this white crocheted piece from OndadeMar is too pretty to only be worn as a cover-up.  Pair with bejeweled sandals or lace-up espadrilles to wear this look anywhere.  Brighten it up with a wrist full of bangles or string of turquoise stones in a necklace.

Bohemian Sands Cover-Up by OndadeMar

2. Hats to Keep Messy Beach Hair in Check
Hats like this straw Panama style from Melissa Odabash are perfect for keeping sun off your face and protecting hair from damaging UV rays.  They’re not only functional, but are perfect for keeping tousled hair under wraps after a day of splashing around in saltwater.

Panama Fedora Hat by Melissa Odabash

3. Beach Bags as Boho Chic Carry-Alls
Beach totes like this berry hued style from Maryan Mehlhorn are perfect for toting sunscreen and beach towels to the pool, but equally as perfect to carry a make-up bag, magazines, and all of life’s other daily essentials off the beach.

Utopia Berry Beach Tote by Maryan Mehlhorn

4. Dressy Sandals for a Beachy Glam Look
A pair of sandals, like this style from Melissa Shoes can be a bit more versatile (and stylish) than your traditional rubber flip-flops.  This pair is actually plastic so it’s perfect for walks on the beach, but would look just as cute with a sundress.

Flower Jelly Sandals by Melissa Shoes

These are just a few of my favorite ways to incorporate my beach cover-ups and accessories into my everyday spring and summer wardrobe.  I’d love to hear your tips!

Panama Fedora (Beige)

ATTENTION FASHIONISTAS: The brand new 2011 Melissa Odabash Swimwear collection has just arrived!!!  All of the styles are perfectly gorgeous, making it really hard to narrow down our faves.  Anyway, here it goes—read on to see our top picks from the new Melissa Odabash Swimwear line…

Usually I try and save the best for last, but I’m so in love with the new hats from Melissa Odabash that I just can’t wait!  The new Panama Fedoras, which we have in beige and white, are the cutest straw fedora hats I’ve ever seen!  They feature a classically chic fedora design styled with a tan leather band and gold logo detail.  Also, the popular Jemima Floppy Hat is back!  This year, we snagged this coveted Melissa Odabash style in black and it has a matching black leather band with gold buckle detail.  All of these hats are made with a luxurious paper straw

Luxor Coral

 material and they’re perfect for the beach, pool, you name it!

Moving onto the swimwear department, we’re lusting over the Luxor Coral, Pisa Fuchsia, and Pisa Lime bikinis from the 2011 Melissa Odabash Swimwear line!  If you love bandeaus, you’ll love the Luxor Coral two-piece, which features a warm coral color and large tortoiseshell details.  But if you need more top support, go for halter bikinis like the Pisa in girly fuchsia or cool lime (one of the hottest colors of the new season).  The bright and sunny color palette is perfect for spring/summer 2011!

Robin Off-The-Shoulder Dress

Finally, the 2011 Melissa Odabash Swimwear collection wouldn’t be complete without those gorgeous beach-to-street cover-ups!  For 2011, the best-selling Briony cover-up is back in a sunny yellow hue.  But for something a little more subtle, we’ve got the gorgeous Robin off-the-shoulder dress with adjustable belt detail or the poncho-style Sharize cover-up, both available in white. 

Check out our top picks as well as the other gorgeous styles from the 2011 Melissa Odabash Swimwear collection today. 

What’s your fave?  Tell us on the blog!

Utopia Feeling Bikini Set

It’s that time of year again!  The Preview 2011 styles are starting to arrive, just in time for your fall vacation!  One of the first preview collections to arrive is the 2011 Maryan Mehlhorn Swimwear styles, and all I have to say is that I’m very impressed! 

Although designer Maryan Mehlhorn never ceases to amaze us, the beautiful prints and designer cuts are particularly amazing this year, and are definitely on point with the 2011 trends!

Grafitti De Luxe One-Piece

 far, one of our favorite 2011 Maryan Mehlhorn Swimwear styles is the Utopia Feeling bikini set.  This bikini features a convertible bra top (the straps detach in back and can be tied halter-style).  Also, the mid-rise full bottom features a chic belt detail.  The colorful print features rich punchy colors and combines two of the hottest 2011 trends—watercolor and floral prints.

We also just got a chic Maryan Mehlhorn one-piece!  Grafitti De Luxe is a sleek black one-piece with a colorful graffiti-inspired print.  The halter one-piece has a plunging neckline as well as a sexy peek-a-boo front cutout detail.  This style also features soft molded cups and a green plastic gem detail that pops against the skin.

Utopia Berry Bag

Finally, you know we had to get those chic sophisticated accessories which are signature staples of Maryan Mehlhorn Swimwear!  Check out the Utopia Berry Bag and the Utopia Terra Bag.  These straw beach bags feature brown leather handles and a gold front logo detail.  But the amazing thing about these roomy totes is that they have a convenient top cloth drawstring closure, so you won’t get sand all over your beach essentials!  Brilliant!

The Preview Collection from the 2011 Maryan Mehlhorn Swimwear line is to die for—we can’t wait to see what she has in store for Cruise 2011!  Stay tuned!

Laura by ViX

Summer’s just about here, which means more promotions and exclusive discounts from InStyleSwimwear.com!  To celebrate the arrival of summer, we’ve teamed up with ViX Swimwear to launch a very special promotion.  Starting yesterday, June 14, 2010, the first 50 customers who make any ViX purchase from InStyleSwimwear.com will receive a free handbag with their order! 

This exclusive handbag is so chic for summer.  The bag features one of the hottest trends of the 2010 season—snake print—and its neutral color palette goes perfectly with all of the swimsuits from the 2010 ViX Swimwear line!  The stylish new handbag is made out of a lightweight canvas material, so it can be conveniently folded up and packed away for your upcoming summer getaways.  This handbag is the perfect accessory for the beach, pool, or even while you’re out and about this summer.  Browse the assorted ViX swimsuit and cover-up styles today, at InStyleSwimwear.com.  Get ready to turn heads with the new styles from the 2010 ViX Swimwear line!

Stetson Hat by Melissa Odabash

It seems that cowgirl hats will never go out of style!  Sure, they’re great for covering up a bad hair day, but the truly amazing thing about these hat styles is that you don’t have to be a real cowpoke to pull ‘em off!  Top swimwear designers have created different cowboy hat styles to complement any outfit… check ‘em out!

Melissa Odabash is one designer who always makes beautiful cowgirl hats every single year.  The assorted styles come in different colors, like tan and chocolate, and they even feature beautiful subtle embellishments.  Whether you like turquoise stones or delicate beaded details, Melissa Odabash definitely knows a thing or two about western-chic style!

Coyote Hat by Seafolly

Also, other designers like Seafolly make simple yet chic cowgirl hats, like the Coyote Hat.  This natural colored hat features a thin brown band in a luxe paper straw fabric.  It’s sturdy yet flexible and it’s sure to bring out your inner cowgirl!

We love these stylish new cowgirl hats!  Hats off to the designers!